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Miles O'Keeffe
Translation: A Tiger in the Sky
Cathy Roskam
minor creases
What Becomes a Legend Most? Claudette Colbert Blackglama Poster goodbye Miles O'KeeffeOriginal poster of French actress Claudette Colbert for Blackglama mink coats. Blackglama is a brand of dark mink coats known for their famous tagline and chic advertisements. The brand name comes from GLMA (Great Lakes Mink Association), the Midwestern ranchers producing these luxurious coats. GLMA hired a NYC ad agency to promote their product, coming up with the famous tagline "What becomes a legend most?" Capitalizing on celebrity culture and an
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